Born in 1939 to a poor family in the Bronx, Ralph Lauren took his
first steps in the fashion industry as a salesman for Brooks
Brothers. He then began designing ties that were an inch wider
than the currently accepted style. Despite the variation,
Lauren's designs were hugely successful in New York Department
stores and Bloomingdale's, the first to sell his designs.
Lauren founded Polo Fashions and designed his first men's
collection in 1968. In 1972 he began designing women's clothing.
His costuming of the 1974 movie version of F. Scott Fitzgerald's
The Great Gatsby secured his fame. By the 1980's Lauren was known
as a formidable force in the fashion industry designing
furniture, linens, and tableware in addition to men's and women's
clothing.
collection in 1968. In 1972 he began designing women's clothing.
His costuming of the 1974 movie version of F. Scott Fitzgerald's
The Great Gatsby secured his fame. By the 1980's Lauren was known
as a formidable force in the fashion industry designing
furniture, linens, and tableware in addition to men's and women's
clothing.
Ralph Lauren continues to be a dominant figure in American fashion; combining a strong brand image with comfort, elegance, quality, and classic
lines. Beloved among professionals especially, Lauren's success
is partly attributed to his extensive market range, fine
tailoring, and high-quality textiles. Lauren's designs are sold
in more than 1,000 department stores and factory outlets. He is
considered one of the most successful American fashion designers.
Posted by: Jessica Lantz
Sources:
Koepp, Stephen. (September, 1986). Selling a Dream of Elegance and the Good Life. Time, pp. 55-58.
Image Retrieved October 4, 2009 from https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjIuIa3OCzeYvP_qwU73qKMKQ3-5Knr3qhrRrU1dOCcRqvC_3YTmh2Dte7D_CxoYcDJ8jXzENSnjPTI7JTbgSi0x4bINBLbZYAWG45BXHiJrCtF3bhyphenhyphen2CNvpZOsKaqGJfXKEi1XPX4t-3nV/s400/ralph-lauren-logo.jpg.
lines. Beloved among professionals especially, Lauren's success
is partly attributed to his extensive market range, fine
tailoring, and high-quality textiles. Lauren's designs are sold
in more than 1,000 department stores and factory outlets. He is
considered one of the most successful American fashion designers.
Posted by: Jessica Lantz
Sources:
Koepp, Stephen. (September, 1986). Selling a Dream of Elegance and the Good Life. Time, pp. 55-58.
Image Retrieved October 4, 2009 from https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjIuIa3OCzeYvP_qwU73qKMKQ3-5Knr3qhrRrU1dOCcRqvC_3YTmh2Dte7D_CxoYcDJ8jXzENSnjPTI7JTbgSi0x4bINBLbZYAWG45BXHiJrCtF3bhyphenhyphen2CNvpZOsKaqGJfXKEi1XPX4t-3nV/s400/ralph-lauren-logo.jpg.
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